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A single subscription that brings you more cases every month through better marketing, intake, and operations.

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Focus on practicing law. We'll handle your website, marketing, and intake in a 3-month program that builds your case pipeline.
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Featured

The 2026 Law Firm Marketing Benchmarks: Where Your Firm Actually Stands

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Matt Sarson

Co-Founder & Chief Marketing Officer, Pioneerly

Matt is the Co-Founder and Chief Marketing Officer at Pioneerly, a practice growth firm helping some of the most dynamic law firms across the United States scale. A strategist at heart, with 20 years of experience across some of the most competitive markets and deep fluency in AI for law. He believes that lasting growth is built on clarity of thinking, not complexity of process.

The Law Firm Website Audit: 7 Metrics That Predict Growth (And 3 That Don’t)

Matt Sarson
March 27, 2026
25 min read
Marketing & Growth

Your website has a dashboard full of numbers. Traffic is up 40% year-over-year. Page views are climbing. Time on site looks healthy. Your marketing agency sends glowing reports every month with charts trending upward. So, why aren’t you getting more clients?

AI Search vs. SEO for Law Firms: What Actually Works in 2026

Matt Sarson
March 30, 2026
27 min read
Legal Technology & AI

Your firm ranks on Google. You’ve invested years in SEO. You’re showing up on page one for your primary keywords. Your marketing agency is happy with the numbers.

So, why are potential clients getting attorney recommendations from ChatGPT and Perplexity, and your firm isn’t one of them?