Pioneerly LLC

Terms of Service

Effective Date: September 1, 2026

These Terms of Service ("Terms") govern the subscription-based marketing, growth, and artificial intelligence services (collectively, the "Services") provided by Pioneerly LLC, a Florida limited liability company ("Pioneerly," "we," "us," or "our") to the subscribing client ("Client," "you," or "your"). By subscribing to any Pioneerly service plan, you acknowledge that you have read, understood, and agree to be bound by these Terms.

1. Services

1.1 Scope of Services

Pioneerly provides practice growth and AI-related services to law firms on a subscription basis. Specific service offerings, deliverables, and plan details are described on our website at pioneerly.com and in any applicable order form or plan confirmation provided at the time of subscription.

1.2 Nature of Engagement

Pioneerly’s service plans may reference approximate time equivalents (for example, the equivalent of a full-time employee’s monthly output) as a general guide to the scope of work included in a given plan. These references are provided for illustrative purposes only. Pioneerly does not sell, guarantee, or commit to a specific number of hours, and no time-based obligation is created by such references. Each subscription month, Pioneerly will develop and execute a plan and roadmap for the Client. Pioneerly will use commercially reasonable efforts to deliver on that plan within the subscription period.

1.3 No Legal Advice

Pioneerly is a practice growth firm, not a law firm. Nothing in our Services constitutes legal advice, and no attorney-client relationship is formed between Pioneerly and any Client. Clients are solely responsible for obtaining independent legal counsel for any legal matters.

1.4 Client Cooperation

The Client agrees to provide timely responses, feedback, approvals, and access to materials reasonably necessary for Pioneerly to perform the Services. Pioneerly is not responsible for any delays, diminished results, or inability to deliver caused by the Client’s failure to respond or cooperate in a timely manner.

1.5 Market Exclusivity

(a) Commitment. For as long as the Client maintains an active subscription in good standing, Pioneerly shall not accept or serve any law firm that competes with the Client in the same practice area within the Client’s Covered Market.

(b) Covered Market. The Client’s practice area(s) and Covered Market are designated at the time of subscription and recorded in the applicable plan confirmation. For Growth plan subscriptions, the Covered Market is the Client’s primary market, up to a single city. For Scale plan subscriptions, the Covered Market includes the Client’s primary and secondary markets, up to a metropolitan area.

(c) Determinations. Whether a law firm competes with the Client within the Covered Market is determined by Pioneerly in its reasonable, good-faith judgment, based on practice area overlap and geographic service area.

(d) Scope. This Section restricts only the acceptance and servicing of competing law firms as clients. Pioneerly’s general marketing, advertising, content, events, and publications may reach any audience, including firms that compete with the Client, and do not constitute a breach of this Section.

(e) Duration. The exclusivity commitment begins when the subscription becomes active and ends when the subscription expires, is cancelled, or is terminated. The commitment does not apply during any period in which the subscription is suspended under Section 2.4.

1.6 Advertising Compliance

Pioneerly designs and executes campaigns with the intent of complying with applicable state bar, ABA, and federal attorney advertising rules. Because the interpretation and application of these rules to a specific firm rest with the firm and its licensing authorities, the Client remains responsible for the final review and approval of advertising materials published on its behalf and for its own compliance obligations as a law firm.

1.7 Attorney Referral Network

Subscriptions include access to Pioneerly’s Attorney Referral Network, through which Pioneerly may route potential case inquiries to the Client at no per-case charge. Pioneerly does not guarantee any volume, frequency, or value of referrals. The Client is solely responsible for conflict checks, intake decisions, and compliance with the rules of professional conduct applicable to accepting referred matters in its jurisdiction.

2. Subscription, Billing, and Payment

2.1 Subscription Plans

Services are offered on a monthly subscription basis. The specific plan, pricing, and scope of services are confirmed at the time of subscription through our checkout process.

2.2 Free Onboarding Period and Billing Cycle

New subscriptions begin with a seven (7) day free onboarding period. No payment is collected at the time of subscription. Unless the Client cancels during the onboarding period, the first monthly subscription fee is charged automatically upon expiration of the seven (7) day period, and billing recurs monthly thereafter. All fees are due and payable in advance for the upcoming subscription period. If the Client cancels before the onboarding period ends, no fees are charged.

2.3 Payment Methods

We accept payment by credit card and ACH transfer from U.S. bank accounts. By providing a payment method, you authorize Pioneerly to charge the applicable subscription fees on a recurring basis until the subscription is cancelled.

2.4 Failed Payments

If a payment fails, Pioneerly will notify you and provide a seven (7) day grace period to update your payment information and resolve the issue. If payment is not received within the grace period, Pioneerly reserves the right to suspend or terminate your access to the Services.

2.5 Price Changes

Pioneerly reserves the right to modify its pricing at any time. Any price changes will be communicated to you with at least thirty (30) days’ prior written notice. The new pricing will take effect at the start of the next subscription period following the notice period. If you do not agree with a price change, you may cancel your subscription before the new pricing takes effect.

2.6 Third-Party Costs and Ad Spend

Subscription fees do not include third-party costs, such as advertising spend, media budgets, or third-party software the Client elects to purchase. Advertising budgets are paid by the Client directly to the relevant advertising platforms. Where the Client’s plan includes advertising management, Pioneerly manages campaigns at no additional charge up to the monthly ad spend threshold specified on the applicable service’s page as of the day the Client subscribes; any management fee applicable to ad spend above that threshold is likewise specified on that page and is billed together with the subscription.

2.7 Positive Return Guarantee

The Client’s subscription includes a positive return guarantee with a default guarantee period of ninety (90) days from the subscription becoming active. If the applicable service’s page specifies different guarantee terms as of the day the Client subscribes, including a different period or that no guarantee applies, those terms control for that service. If the Client does not achieve a positive return within the applicable guarantee period, Pioneerly will continue providing the Services at no charge until a positive return is achieved. For purposes of this Section, positive return means revenue reasonably attributable to the Services, based on the tracking and attribution in place for the Client’s account, exceeding the subscription fees paid for the same period. This guarantee is conditioned on: (a) the Client’s timely cooperation under Section 1.4, including access, approvals, and implementation of agreed recommendations; (b) the accuracy of the data and information provided by the Client; and (c) the subscription remaining active and in good standing. This Section states the Client’s sole and exclusive remedy relating to the performance or results of the Services.

3. Cancellation and Termination

3.1 Cancellation by Client

You may cancel your subscription at any time. Upon cancellation, your current prepaid subscription period will continue through its scheduled end date, and Services will be provided through the remainder of that period. The subscription will expire at the beginning of the next subscription month. No refunds will be issued for any unused portion of a prepaid subscription period.

3.2 Termination by Pioneerly

Pioneerly may terminate this agreement at will by providing the Client with thirty (30) days’ written notice. Pioneerly may also terminate or suspend Services immediately in the event of: (a) non-payment that remains unresolved after the grace period described in Section 2.4; (b) a material breach of these Terms by the Client; or (c) conduct by the Client that Pioneerly reasonably determines to be abusive, threatening, or otherwise incompatible with a professional working relationship.

3.3 Effect of Termination

Upon termination or expiration of the subscription, Pioneerly will cease performing Services at the end of the applicable period. Pioneerly will use commercially reasonable efforts to conduct a proper handover of all work in progress, including delivering any completed or near-completed deliverables and providing access to relevant accounts, assets, or materials created on the Client’s behalf.

4. Intellectual Property

4.1 Ownership of Deliverables

All work product, materials, and deliverables created by Pioneerly specifically for the Client in the course of performing the Services ("Deliverables") shall become the property of the Client upon full payment for the subscription period in which they were created. This includes, without limitation, website copy, advertising creatives, strategy documents, design assets, and any other materials produced specifically for the Client.

4.2 Pioneerly Tools and Methodologies

Notwithstanding Section 4.1, Pioneerly retains all rights in its pre-existing intellectual property, proprietary tools, frameworks, templates, methodologies, and general know-how, including any improvements thereto developed during the course of providing Services. Nothing in these Terms transfers ownership of Pioneerly’s proprietary tools or systems to the Client.

5. Confidentiality

5.1 Definition

"Confidential Information" means any non-public information disclosed by either party to the other in connection with the Services, whether disclosed orally, in writing, or by any other means, that is designated as confidential or that a reasonable person would understand to be confidential given the nature of the information and the circumstances of disclosure. Confidential Information includes, but is not limited to, business plans, financial information, client lists, marketing strategies, proprietary data, and technical information.

5.2 Obligations

Each party agrees to: (a) hold the other party’s Confidential Information in strict confidence; (b) not disclose such Confidential Information to any third party without the prior written consent of the disclosing party, except to employees, contractors, or agents who need to know and are bound by obligations of confidentiality at least as protective as those set forth herein; and (c) use the other party’s Confidential Information solely for the purposes of performing or receiving the Services under these Terms.

5.3 Exceptions

Confidential Information does not include information that: (a) is or becomes publicly available through no fault of the receiving party; (b) was already known to the receiving party prior to disclosure; (c) is independently developed by the receiving party without use of or reference to the disclosing party’s Confidential Information; or (d) is required to be disclosed by law or regulation, provided that the receiving party gives the disclosing party prompt written notice to the extent permitted by law.

5.4 Duration

The obligations of confidentiality shall survive the termination or expiration of these Terms for a period of two (2) years.

6. Data Use and Privacy

6.1 Limited Use of Client Data

In the course of providing Services, Pioneerly may have access to certain commercial, operational, or business information belonging to the Client. Pioneerly will not process, use, share, or exploit such information for any purpose other than providing the agreed-upon Services to the Client.

6.2 Third-Party AI Platforms

Pioneerly may use third-party artificial intelligence tools and platforms in delivering certain Services. Any Client data processed through such platforms is used solely for the purpose of delivering the Services. Pioneerly ensures that Client data processed through third-party AI tools is not used to train third-party AI models.

6.3 Compliance

Pioneerly will handle Client data in accordance with all applicable federal and state privacy laws and regulations.

7. Client Logo and Name Usage

The Client grants Pioneerly a non-exclusive, royalty-free right to display the Client’s name and logo on Pioneerly’s website and in marketing or promotional materials for the purpose of identifying the Client as a Pioneerly client. The Client may revoke this permission at any time by sending written notice to hello@pioneerly.com. Pioneerly will remove the Client’s name and logo from its materials within a commercially reasonable time following receipt of such notice.

8. Limitation of Liability

8.1 Cap on Liability

To the maximum extent permitted by applicable law, Pioneerly’s total aggregate liability arising out of or in connection with these Terms or the Services, whether in contract, tort (including negligence), strict liability, or any other legal theory, shall not exceed the total fees paid by the Client to Pioneerly during the twelve (12) months immediately preceding the event giving rise to the claim.

8.2 Exclusion of Consequential Damages

In no event shall Pioneerly be liable for any indirect, incidental, special, consequential, or punitive damages, or any loss of profits, revenue, data, or business opportunity, regardless of whether such damages were foreseeable or whether Pioneerly was advised of the possibility of such damages.

8.3 No Guarantee of Results

Pioneerly will perform the Services with professional care and in accordance with applicable industry standards. However, except as expressly provided in Section 2.7 (Positive Return Guarantee), Pioneerly does not guarantee any specific outcomes, results, rankings, revenue increases, case volume, or other performance metrics. Marketing and growth services are inherently subject to external factors beyond Pioneerly’s control.

9. Indemnification

The Client agrees to indemnify, defend, and hold harmless Pioneerly and its members, managers, officers, employees, contractors, and agents from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys’ fees) arising out of or related to: (a) the Client’s breach of these Terms; (b) the Client’s use of the Deliverables; (c) any content or materials provided by the Client to Pioneerly for use in the Services; or (d) any violation of applicable law by the Client.

10. Representations and Warranties

10.1 By the Client

The Client represents and warrants that: (a) it has the legal authority to enter into these Terms; (b) all information and materials provided to Pioneerly are accurate and do not infringe upon any third-party rights; and (c) it will comply with all applicable laws and regulations in connection with its use of the Services and Deliverables.

10.2 By Pioneerly

Pioneerly represents and warrants that: (a) it has the legal authority to enter into these Terms and provide the Services; (b) the Services will be performed in a professional and workmanlike manner consistent with generally accepted industry standards; and (c) to the best of its knowledge, the Deliverables will not infringe upon any third-party intellectual property rights.

10.3 Disclaimer

Except as expressly set forth in these Terms, the Services are provided "as is" and "as available." Pioneerly disclaims all other warranties, whether express, implied, or statutory, including any implied warranties of merchantability, fitness for a particular purpose, and non-infringement.

11. Dispute Resolution

11.1 Informal Resolution

Before initiating any formal dispute resolution proceeding, the parties agree to first attempt to resolve any dispute arising out of or relating to these Terms through good-faith negotiation. The aggrieved party shall provide written notice of the dispute, and the parties shall have thirty (30) days from the date of such notice to reach a resolution.

11.2 Binding Arbitration

If the parties are unable to resolve a dispute through informal negotiation, the dispute shall be resolved by binding arbitration administered by the American Arbitration Association (AAA) under its Commercial Arbitration Rules. The arbitration shall be conducted by a single arbitrator in Miami-Dade County, Florida. The arbitrator’s decision shall be final and binding, and judgment upon the award may be entered in any court of competent jurisdiction.

11.3 Litigation

For any claims not subject to arbitration or for enforcement of an arbitration award, the parties consent to the exclusive jurisdiction and venue of the state and federal courts located in Miami-Dade County, Florida.

11.4 Waiver of Class Action

The Client agrees that any dispute resolution proceedings will be conducted on an individual basis only and not as part of a class, consolidated, or representative action.

12. Governing Law

These Terms shall be governed by and construed in accordance with the laws of the State of Florida, without regard to its conflict of laws principles.

13. Notices

All notices required or permitted under these Terms shall be in writing and shall be deemed given when delivered personally, sent by certified mail (return receipt requested), or sent by email with confirmation of receipt. Notices to Pioneerly shall be sent to:

Pioneerly LLC
276 5th Avenue, Ste 704
New York, NY 10001
Email: hello@pioneerly.com

Notices to the Client shall be sent to the email address provided at the time of subscription or to any updated email address the Client provides in writing.

14. General Provisions

14.1 Entire Agreement

These Terms, together with any applicable order form or plan confirmation, constitute the entire agreement between the parties with respect to the subject matter hereof and supersede all prior or contemporaneous agreements, understandings, negotiations, and discussions, whether oral or written.

14.2 Amendments

Pioneerly reserves the right to update or modify these Terms at any time. Material changes will be communicated to the Client with at least thirty (30) days’ prior written notice. Continued use of the Services after the effective date of any changes constitutes acceptance of the updated Terms. If the Client does not agree to the changes, the Client may cancel the subscription before the changes take effect.

14.3 Severability

If any provision of these Terms is found to be invalid, illegal, or unenforceable by a court of competent jurisdiction, the remaining provisions shall continue in full force and effect.

14.4 Waiver

The failure of either party to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision.

14.5 Assignment

The Client may not assign or transfer these Terms or any rights hereunder without the prior written consent of Pioneerly. Pioneerly may assign these Terms in connection with a merger, acquisition, reorganization, or sale of substantially all of its assets.

14.6 Force Majeure

Neither party shall be liable for any delay or failure to perform its obligations under these Terms due to causes beyond its reasonable control, including but not limited to acts of God, natural disasters, war, terrorism, pandemic, government actions, labor disputes, internet or telecommunications failures, or third-party service provider outages.

14.7 Independent Contractor

Pioneerly is an independent contractor and nothing in these Terms creates an employment, partnership, joint venture, or agency relationship between Pioneerly and the Client.

14.8 Survival

The following sections shall survive termination or expiration of these Terms: Sections 4 (Intellectual Property), 5 (Confidentiality), 6 (Data Use and Privacy), 8 (Limitation of Liability), 9 (Indemnification), 11 (Dispute Resolution), 12 (Governing Law), and 14.9 (Non-Solicitation of Personnel).

14.9 Non-Solicitation of Personnel

During the subscription term and for twelve (12) months thereafter, neither party will directly solicit for employment or engagement any employee or contractor of the other party who was materially involved in the Services, without the other party’s prior written consent. General job postings and advertisements not targeted at such individuals do not constitute a breach of this Section.

15. Contact Information

If you have any questions about these Terms, please contact us at hello@pioneerly.com.

By subscribing to a Pioneerly service plan, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service.